DJ Big T

Oslo, Norway

Branding
Graphic Design
So, DJ Big T approached me with a vision. He’s an up-and-coming DJ with skills and ambitions that reach well beyond his years. He wanted a logo that could match his high-energy style and resonate with his target audience. Our initial conversations made it clear that this wasn’t just about creating a graphic—it was about capturing DJ Big T’s essence and personality.

Goals

The primary goal of this project was to design a logo that could become a memorable part of DJ Big T’s brand, adaptable across various platforms and merchandise. The logo needed to be bold, dynamic, and unmistakably DJ Big T, helping him stand out in the competitive music scene.

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Challenges

One of the biggest challenges was capturing DJ Big T’s personality in a way that was both youthful and professional. DJ Big T’s original vision included elements of a bear mascot, which he felt symbolized his strong yet approachable character. However, creating a mascot that would translate well across digital, print, and merchandise formats required several design iterations.

Solution

We started with DJ Big T’s concept sketches and refined them through multiple rounds of revisions. This collaborative approach helped us create a logo that combined the letters B, I, G, and T into a unique, stylized version of a sketch the client made themselves. The final logo has a bold, animated look, balanced with an approachable vibe. The design includes a primary logo for general use and additional versions suited to various media formats.

Outcome

The logo can be used across his digital presence, merchandise, and promotional materials. With its energetic and casual mark, it has already become a recognizable part of DJ Big T’s brand. Seeing his logo as a part of his evolving career in music has been immensely rewarding.

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Isaac Ochieng
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Key Takeaways

The result was a versatile logo that DJ Big T can use across his digital presence, merchandise, and promotional materials. The logo, with its energetic and casual mark, has already become a recognizable part of DJ Big T’s brand. Seeing his logo as a part of his evolving career in music has been immensely rewarding.